31 Oct

Happy Halloween everyone!  As people across Canada and the US are getting costumed up today we got to thinking about our closets and the items in there that are the most versatile.    The skirt that doubles as a dress or a reversible sweater or that pair of jeans (not sandblasted of course) that you can wear with anything… As we know, over consumption and unethical production in the clothing industry has harmful implications both for the environment and for garment workers.
See Echo Verde’s write up on eco-clothing and ethics for more info…

One approach to this issue is clothing that is designed with versatility in mind – items that can be worn in multiple settings and are made to last through many seasons.

One idea we came across a few months ago was from Sheena Matheiken who developed The Uniform Project.

Uniform Project was born in May 2009, when one girl pledged to wear a Little Black Dress for 365 days as an exercise in sustainable fashion. Designed to also be a fundraiser for the education of underprivileged children in India, the project acquired millions of visitors worldwide and raised over $100k for the cause. U.P then continued into Year 2 with a monthly series of select Pilots taking on the 1-Dress challenge for causes of their choice.
(taken from


Many off shoots have been inspired through this project – watch Sheena’s TED Talk for her background story of how she grew this idea.

Other designers are purposefully creating versatile clothing to encourage the user’s ability to invest in quality made items that offer function as well as variety.  Check out Revolution Apparel, Echo Verde, and Loki.

versalette from Revolution Apparel

Do you have other ideas about versatility and how it relates to lessening waste?  Tell us about it!


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